Cynthia Lai

Cynthia Lai
Cynthia Lai

Available for work

Choose to Change Coaching and Consulting Limited, Founder

Timezone:

GMT+8

Serve worldwide

Languages:

English, Mandarin and Cantonese

Work Experience:

20

years

Coaching Hours:

200

200

200

h

LinkedIn

Price: $

200

+

/

1 hour

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Cynthia Lai is an executive coach with 20 years’ experience in banking, digital innovation, and transformation across Asia and global markets. An ICF ACC coach with over 200 hours of coaching experience, she empowers leaders to navigate change and lead with clarity. With a cross-functional background in sales, marketing, and strategy, Cynthia blends business insight and empathy to support growth, influence, and purpose-driven leadership.

Business Strategy and Innovation

Leadership and Management

Personal and Professional Growth

Finance & Investment

Startups & Entrepreneurship

Government & Nonprofits

Available:

09:00 to 21:00, Mon to Sun

Free Intro Session Available

Session Type:

1:1 Coaching (virtual), 1:1 Coaching (in-person), Group Coaching (in-person), Group Coaching (virtual), Hybrid Coaching (online + in-person), Workshop

Packages:

Free discovery call, 50% off 1st session, package offer for 3, 6 and 12 sessions

Coaching methods

My approach combines NLP, hypnotherapy, the Enneagram, mindfulness, and strategic tools to support mindset shifts, clarify goals, and facilitate sustainable personal and professional transformation.

Coaching philosophy

Clients who would be a good fit

What makes a coaching relationship successful?

Example transformation story

Coaching methods

My approach combines NLP, hypnotherapy, the Enneagram, mindfulness, and strategic tools to support mindset shifts, clarify goals, and facilitate sustainable personal and professional transformation.

Coaching philosophy

Clients who would be a good fit

What makes a coaching relationship successful?

Example transformation story

Coaching methods

My approach combines NLP, hypnotherapy, the Enneagram, mindfulness, and strategic tools to support mindset shifts, clarify goals, and facilitate sustainable personal and professional transformation.

Coaching philosophy

Clients who would be a good fit

What makes a coaching relationship successful?

Example transformation story

Coaching Certification(s)

Coaching Certification(s)

Coaching Certification(s)

- ICF – Associate Certified Coach (ACC) - Certified Hypnotherapist, National Guild of Hypnotists - Licensed Master Practitioner of Neuro-Linguistic Programming® (NLP), The Society of NLP - Accredited Practitioner of Integrative Enneagram (iEQ9), iEQ9 - Pastel Nagomi Art Associate Instructor, JPHAA - Certified Workplace Mediator and Trainer in Conflict Resolution, Eckerd College

Coaching Education or Training Programs

Coaching Education or Training Programs

Coaching Education or Training Programs

- Master Coaching for Transformational Change (MCTC), Paradigm21 Executive Leadership Coaching Academy, Paradigm21 Group - Accessing Personal Genius, International Society of Neuro-Semantics, APTI - Body Arts and Science International (BASI) Pilates® Teacher, BASI - Mindfulness for Life, Oxford Mindfulness Center - Foundations in Solution-Focused Coaching, Academy of Solution-Focused Coaching

Certified Assessment Tool(s)

Certified Assessment Tool(s)

Certified Assessment Tool(s)

Enneagram Certified Workplace Mediator and Trainer in Conflict Resolution, Eckerd College

Educational Background

Educational Background

Educational Background

- MBA, The Chinese University of Hong Kong; - MSc in Sustainable Development, University of London - MSc in Professional Accounting and Corporate Governance, The City University of Hong Kong

Previous clients include executives and entrepreneurs from banking, tech, professional services, and NGO sectors across 11 countries, ranging from senior leaders in global firms to founders growing purpose-driven startups.

Outside of coaching, I enjoy Pilates, running, travelling, and volunteering. I'm passionate about lifelong learning, sustainability, and personal growth—passions that keep me grounded, curious, and inspired.

- MBA, The Chinese University of Hong Kong; - MSc in Sustainable Development, University of London - MSc in Professional Accounting and Corporate Governance, The City University of Hong Kong

Contact:

Cynthia Lai

Cynthia Lai

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